Bridgestone in partnership with Kwik Fit commit to a longer term and even bigger presence at The British Motor Show.
Bridgestone, partnering with Kwik Fit, have been confirmed as the Official Tyre Partner of The British Motor Show and will continue to be the exclusive partner sponsor of the Motorsport and Modified Arena and Hall at the event.
Not only this, but the brand partners have has committed to the British Motor Show for a further 2 years, extending the successful partnership through to 2025.
The Bridgestone Hall and Bridgestone Arena will once again play host to an eclectic mix of live action over the 4 days of the event; from grassroots British motorsport and stars of the future to tyre-smoking modified car action, including all new action-packed shows planned for 2024. Bridgestone and Kwik Fit will once again have a significant presence in the Bridgestone Motorsport Hall in partnership with Kwik Fit, one of the most popular parts of the show in 2023.
Bridgestone will also be on hand to provide their expertise and advice on all aspects of tyre and road safety to an expected 70,000 visitors including highlighting the NEW Turanza All Season 6 tyre, Bridgestone’s new premium touring all-season tyre.
Speaking about extending the partnership for a further 2 years, British Motor Show CEO Andy Entwistle said;
‘We are delighted to have Bridgestone and Kwik Fit confirmed at The British Motor Show through to 2025. With their support and input, we’re able to keep driving the show to new heights and delivering an even bigger and better event each year.
We already have some amazing plans, including growing the motorbike elements of the show and having Bridgestone in partnership with Kwik Fit as one of our key partners allows us to elevate the show to new heights’