Ford is back at The British Motor Show
The UK’s most famous car brand has once again committed to putting its might behind The British Motor Show 2022, which takes place at Farnborough International on August 18-21.
Ford Motor Company will once again have a full manufacturer presence at the show with its Go Electric Roadshow, fronted by the all-new Mustang Mach-E, after it reported almost 1,200 test drives of its latest EV models at the 2021 event.
With crowds expected to grow from 48,000 in 2021 to over 70,000 this year, the Blue Oval is among a number of car manufacturers who have already committed to an official presence at the show, which will be bigger and more interactive than ever.
Ford’s interactive Go Electric exhibition has been designed to demystify and answer any questions showgoers might have about switching to electric cars and vans and help banish range anxiety.
Visitors can learn how to plug in and charge, measure the benefits of living with an electrified vehicle and find out what model is best suited to their personal and/or business needs. They can also find out all there is to know about the science of electrification technology and how to reduce CO2 emissions and motoring running costs.
Whether it’s a plug-in hybrid Transit or a high performance Mach-E, Ford will be using The British Motor Show to promote its 14-strong range of electrified cars.
Andy Entwistle, British Motor Show CEO, said: “Having a brand like Ford at The British Motor Show with a manufacturer stand is terrific news for our industry, as it shows just how important events such as The British Motor Show are for connecting car companies with their customers.
“With the Road to 2030 front of mind, the pace of change in the car industry is incredible right now and there are a lot of questions from consumers about the future. Ford is using The British Motor Show to meet these customers face-to-face and help them find the answers they need. It’s a terrific opportunity for all concerned and we’re delighted to welcome them to the show in an official manufacturer capacity.”