Making travel to The British Motor Show carbon neutral
- The British Motor Show partners with iOffset to reduce the show’s carbon emissions
- iOffset platform will offset visitors’ carbon emission using their vehicle reg and mileage travelled, with iOffset and The British Motor Show covering carbon offset costs for all vistors
- Gearing up to be the biggest, brightest and most brilliant automotive event of 2021
- Over 20 of the UK’s best-known automotive brands in attendance
- Takes place on August 19-22, 2021 – the first major automotive event after full lockdown easing
- Thousands of advance tickets already sold
- Tickets cost just £18.50, or £37 for a family
Keeping emissions down is front of mind as the UK’s car industry embarks on the road to 2030, so to recognise this The British Motor Show is working in partnership with iOffset to offset all visitors’ carbon emissions accumulated by visiting the show.
Showgoers who want to reduce their carbon emissions will be able to completely neutralise their carbon emissions on arrival to the show by simply giving their registration number and distance travelled. In return, iOffset will calculate the cost of making the journey carbon neutral and will donate the equivalent cost to environmental projects all over the world, ranging from afforestation to renewable energy and emerging technology, all of the schemes are UN-approved projects, across the globe.
The system uses app-based software to accurately calculate the carbon emissions of a vehicle based on its tailpipe emissions and generates a cost to offset these. Environmentally conscious motorists can sign up to iOffset themselves and use the software to reduce their crabon footprint and help support these vital projects at an extremely low cost.
Andy Entwistle, British Motor Show CEO, said: “Reducing emissions is very much at the heart of our industry at the moment and the rapid advancement of technology is making our cars cleaner, more efficient and far better for the environment”
“But as a responsible company, the show’s promoter, Automotion Events, recognises that any large event will have a carbon emissions impact, so the opportunity to work with iOffset to neutralise that is a strong indication of how we are working with the car industry that we know and love to help it achieve its own goals, while helping the environment ourselves.”
“In addition, we have made the decision not to carpet the public areas of the indoor halls this year. Event carpet tends to be single-use and as a result of covid we have been unable to source recycled product. After the show, the carpet will just end up in landfill and therefore as a result we have reduced the carpet to an absolute minimum for the show, we’re aiming to make the British Motor Show as environmentally friendly as possible and will continue to do so as we promote new technology”
The British Motor Show, in partnership with cinch, runs from August 19-22 at Farnborough International, Hampshire, and is set to be the biggest and brightest automotive event on the 2021 calendar – as well as the first one to operate completely free from Covid-19 restrictions.